Archive for December, 2009

Inspirational Quotes and Images – Updated

Posted in Inspirational Quotes and Images, Life Management with tags , , , , on December 22, 2009 by Robert Finkelstein

“I am – the two most powerful words in the world, for whatever we put after them becomes our reality.” – Susan Howson

My Inspirational Quotes and Images page is updated daily.

To see the entire list, please click on this link.
Inspirational Quotes and Images

I invite you to subscribe to my blog, “Behind the Scenes – Life and business tools for a more successful you.” You’ll find the “Email Subscription” box on each page of my blog. If you have any business questions or comments, I’d love to hear from you. Thanks.

Inspirational Quotes and Images – Updated

Posted in General Management, Inspirational Quotes and Images, Life Management with tags , , , , on December 21, 2009 by Robert Finkelstein

“How far you go in life depends on your being tender with the young, compassionate with the aged, sympathetic with the striving, and tolerant of the weak and strong. Because some day in life you will have been all these.” – George Washington Carver

My Inspirational Quotes and Images page is updated daily.

To see the entire list, please click on this link.
Inspirational Quotes and Images

I invite you to subscribe to my blog, “Behind the Scenes – Life and business tools for a more successful you.” You’ll find the “Email Subscription” box on each page of my blog. If you have any business questions or comments, I’d love to hear from you. Thanks.

Recommended Reading – Updated

Posted in General Management, Life Management, Recommended Reading with tags , , , , , on December 19, 2009 by Robert Finkelstein

Every Saturday, I update my Recommended Reading list. Three new books each week. I think you’ll find my suggestions thought-provoking, inspiring and educational.

To see the entire Recommended Reading list, with over 75 titles, please click on the link. “Recommended Reading

*If you’re interested in purchasing any of the books on my Recommended Reading list, for your convenience, I’ve linked all the covers directly to their respective pages on Amazon.*

I invite you to subscribe to my blog, “Behind the Scenes – Life and business tools for a more successful you.” You’ll find the “Email Subscription” box on each page of my blog. If you have any business questions or comments, I’d love to hear from you. Thanks.

Making a Profit with an Online Business (Part 2)

Posted in General Management, Making a Profit with an Online Business with tags , , , , , , , , on December 18, 2009 by Robert Finkelstein

Some say that in order to compete in today’s challenging economy, you have to have an online presence. So what does that mean? For some, it’s just marketing through websites and social media. Spread the word to more people in a way that traditional print advertising just can’t…and for next to nothing. Of course you can launch a very expensive and extensive online market blitz, but that’s your call. And for others to compete, they need to have a e-commerce business, with or without a physical store. That’s what we’re exploring here…ways to make a profit with an online business.

2. See yourself. That’s me, selling myself. Well, to be clear, my Behind the Scenes Consulting services. No products just yet…but stay tuned. Seriously though, if you don’t have a product line or represent others, then perhaps it’s you that your selling. So regardless of what you do, someone probably needs your help and expertise. That being said, keep in mind that your time is limited, so you can only leverage yourself so far. Okay, let’s get to work…while sitting comfortably in your favorite chair at home. Online is where you can be creative, branding yourself as you want others to see you and your business. You set the price and who you’re going to work with…and that might not even be in person. It’s all up to you.

Now keep in mind, if I go into a Target to buy a fan, I really don’t need to establish any relationship with the store or the team working there. I trust Target. When you’re selling yourself and services, it’s imperative that you build rapport and trust. People need to understand why they need to work with you, and not the competition. That’s what you have to get across in your website, branding and copy. If it resonates with them, your phone will ring or an email will arrive.

As the great Andrew Carnegie once said, “Think of yourself as on the threshold of unparalleled success. A whole, clear, glorious life lies before you. Achieve! Achieve!”

So get on it…online that is.

If you’re interested in a consultation, for more information, please refer to my Behind the Scenes Consulting. If you have questions, please email me at Robert@RobertFinkelstein.com. If you have any comments, please write them below. Thank you.

Inspirational Quotes and Images – Updated

Posted in General Management with tags , , , , , on December 18, 2009 by Robert Finkelstein

“Think of yourself as on the threshold of unparalleled success. A whole, clear, glorious life lies before you. Achieve! Achieve!” – Andrew Carnegie

My Inspirational Quotes and Images page is updated daily.

To see the entire list, please click on this link.
Inspirational Quotes and Images

I invite you to subscribe to my blog, “Behind the Scenes – Life and business tools for a more successful you.” You’ll find the “Email Subscription” box on each page of my blog. If you have any business questions or comments, I’d love to hear from you. Thanks.

Inspirational Quotes and Images – Updated

Posted in Inspirational Quotes and Images, Life Management with tags , , , , , on December 17, 2009 by Robert Finkelstein

“You can’t have a better tomorrow if you are thinking about yesterday all the time.” – Charles F. Kettering


My Inspirational Quotes and Images page is updated daily.

To see the entire list, please click on this link.
Inspirational Quotes and Images

I invite you to subscribe to my blog, “Behind the Scenes – Life and business tools for a more successful you.” You’ll find the “Email Subscription” box on each page of my blog. If you have any business questions or comments, I’d love to hear from you. Thanks.

Making a Profit with an Online Business (Part 1)

Posted in General Management, Making a Profit with an Online Business with tags , , , , , on December 16, 2009 by Robert Finkelstein

With the economy still beating most of us up, we’re looking for new ways to generate some income, whether it’s a new job, an entrepreneurial venture or just something to fill in what little spare time we have. Many have turned to the Internet, and rightfully so. An online business can reach far more customers than any single brick and mortar business. But the competition is fierce. What options are there and how can you make it profitable – Let explore the basics, shall we.

1. Sell your own products. This one is quite obvious and can be pretty easy, depending on the route you want to take. You can create your own website, which of course will require some work and an investment (large or small, depending on your budget). This can be a brand new business or one supporting an existing one. Another option, is to start off selling your products on sites like eBay. You’ve got the built in traffic and just about no expense. It’s also a good way to test out the market. See what sells best.

The nice thing about selling your own products, wherever you choose to do it, is that you’re in complete control of the inventory, the pricing, the profit margin, the branding, and even to some degree, how much business you attract. Make sure you provide good value and competitive pricing. The Internet is a BIG shopping mall, that NEVER closes, and you’re business can be just about as big you want it.

If you’re interested in a consultation, for more information, please refer to my Behind the Scenes Consulting. If you have questions, please email me at Robert@RobertFinkelstein.com. If you have any comments, please write them below. Thank you.

Inspirational Quotes and Images – Updated

Posted in General Management, Inspirational Quotes and Images, Life Management with tags , , , , on December 16, 2009 by Robert Finkelstein

“A river cuts through rock, not because of its power, but because of its persistence.” – Jim Watkins

My Inspirational Quotes and Images page is updated daily.

To see the entire list, please click on this link.
Inspirational Quotes and Images

I invite you to subscribe to my blog, “Behind the Scenes – Life and business tools for a more successful you.” You’ll find the “Email Subscription” box on each page of my blog. If you have any business questions or comments, I’d love to hear from you. Thanks.

How to Get the Most Out of Your Business Card (Part 4)

Posted in General Management, How to Get the Most Out Your Business Card with tags , , , , , , on December 15, 2009 by Robert Finkelstein

I think you get the idea. Just like the American Express slogan says, “Don’t leave home without it.” In this case, I’m referring to your business card. Generally speaking, it’s an inexpensive way to get your name and brand out there, market yourself, stay in front of clients, and quite frankly, look professional.

Here’s Joel Bauer’s take on business cards. Love him or hate him, he’s got his opinions. This comes to you courtesy of Matt Arndt at Turbo Social Media.

4. Think outside the business card box. What are you doing to get noticed…or at least your card? Whether it’s throwing your card into a bowl for a prize drawing, pinning it to a bulletin board, partnering with someone who can get it to the right people, mailing it to a distribution list, leaving it with a tip at a restaurant (if your in that business)…. You get the idea. Joel Bauer’s business card is $4. Yours doesn’t have to be. Most are just pennies each. But if you’re so inclined, perhaps you can have two – the fancy one for important clients/occasions and a less expensive one for others. Just a thought.

Remember, make sure, after a meeting, you jot down some notes on the card you received, so that you’ll remember the conversation later. Don’t write on the card in front of the person, as they might take offense to it. As for your card, you can write additional information on it, before you hand it over, leave it behind or mail it out. This tends to increase the likelihood of it being kept.

So no excuses. Get a business card! Never be in a position to say, “Umm, sorry, I don’t have one.”

If you’re interested in a consultation, for more information, please refer to Behind the Scenes Consulting. If you have questions, please email me at Robert@RobertFinkelstein.com. If you have any comments, please write them below. Thank you.

How to Get the Most Out of Your Business Card (Part 3)

Posted in General Management, How to Get the Most Out Your Business Card with tags , , , , , , on December 14, 2009 by Robert Finkelstein

Back to business…and business cards. I can’t stress enough the importance of having a card. You know the old saying, “Out of sight, out of mind.” Well, a business card can make sure that doesn’t happen. Personally, I have so many cards I’ve collected over the years. Granted I put the contact’s information into my Outlook, which I sync with my iPhone, so I’ve got everyone with me all the time…but I don’t throw out the cards. It’s my old fashion backup. I wouldn’t be surprised if most of you do the same thing.

3. Put it in writing. Never lose sight of the fact that your business card is part of your branding…as is your stationary (letters, envelopes, etc.). They should all represent you the same way. This being said, after a meeting or an occasion, consider following up with a written note, and of course, include business cards. Even after a phone call, you can do the same. Provide a summary of the details discussed during the call. I know you can do that in an email, but as of today, your physical business card won’t be attached when you hit “Send.”

Get your card, and a few extras, into their hands…and keep you on their minds.

If you’re interested in a consultation, for more information, please refer to my Behind the Scenes Consulting. If you have questions, please email me at Robert@RobertFinkelstein.com. If you have any comments, please write them below. Thank you.