Archive for the Lady Gaga and Me Category

LADY GAGA AND ME by Seth Godin

Posted in General Management, Lady Gaga and Me, Life Management with tags , , , on January 13, 2011 by Robert Finkelstein

In addition to the inspirational quotes, the beautiful images, my own personal and business blogs, the recommended reading list, and information on my consulting business, I would like to share some of the writings of various thought leaders…in particular, one of my favorites, SETH GODIN.

LADY GAGA AND ME by Seth Godin

Do you think it bothers her that I don’t listen to her music and wouldn’t recognize her if she stopped by and said hi?

It shouldn’t.

Even if you’re a pop star, you don’t need everyone to be a fan or a customer. And especially if you’re not a pop star, worrying about whether everyone laughs at your jokes, buys your product or even likes you is counterproductive.

Unless you’re running for something that requires a unanimous vote, it’s a mistake to focus on the frowning guy in the back of the room or the dolt who doesn’t get your subtle references or the miser who isn’t going to buy from you regardless…

You’re on the hunt for sneezers, for fans, for people willing to cross the street to work with you. Everyone else can pound sand, that’s okay. Being remarkable also means being ignored or actively disliked.

BTW, I’m virtually certain that Lady (do her friends call her that?) doesn’t read my stuff, so we’re even.

– Seth Godin

If you’d like a complimentary 30-minute business strategy session with me, for more information, please refer to my Behind the Scenes Consulting. If you have questions, please email me at Consulting@RobertFinkelstein.com. I welcome your comments below. Thank you.

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